Top 5 Virtual Fitness Programs in the US for Q3 2023

In the third quarter of 2023, the top virtual fitness programs in the United States showcased notable trends in weekly downloads, revenue, and active users. Here's a closer look at the performance of these leading apps:

onX Hunt: GPS Hunting Maps by onXmaps, Inc. experienced a remarkable increase in weekly revenue, peaking at approximately $2.1M in the final week of September. Weekly downloads also saw a steady rise, reaching 52K in the same period, while weekly active users grew from 145K in late June to around 173K in early September.

Fitbit: Health & Fitness from Google showed a fluctuation in weekly revenue, starting at $2.3M in late June and ending at $1.1M in late September. Weekly downloads saw a downward trend, decreasing from 58K to 43K over the quarter. The app maintained a high number of active users, averaging around 6.3M throughout the period.

AllTrails: Hike, Bike & Run by AllTrails, Inc. observed a decline in weekly revenue, dropping from $1.2M in late June to $742K in late September. Weekly downloads also decreased, starting at 127K and falling to 67K. Active users showed a downward trend from 647K in late June to 517K by the end of the quarter.

Strava: Run, Bike, Hike by Strava, Inc. saw a peak in weekly revenue at $1.2M in late July, before stabilizing around $803K by the end of September. Weekly downloads remained relatively steady, with a slight decline from 49K to 41K. Active users hovered around 1.3M, with a peak of 1.4M in early September.

Peloton: Fitness & Workouts by Peloton Interactive, Inc. displayed a consistent weekly revenue, ranging from $652K to $789K over the quarter. Weekly downloads saw a decline from 44K to 33K. The app maintained a stable number of active users, averaging around 433K throughout the period.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.